Gouna Conference Cultural Center
Brand Visual Identity
Brand Visual Identity
We created GCCC’s logo by taking a deeper look at the architecture instilled in the structure itself.
Finding symbolic patterns and styles that are derived from Pharaonic architecture, we decided to base our logo on the main architectural designs of the GCCC complex.
Finding symbolic patterns and styles that are derived from Pharaonic architecture, we decided to base our logo on the main architectural designs of the GCCC complex.
The Gouna Conference and Culture Center stands as one of the most iconic structures and locations in the coastal town. Featuring state-of-the-art architectural design and experiential elements of the most
refined kind, the GCCC required a brand identity on par with its physical and symbolic presence.
refined kind, the GCCC required a brand identity on par with its physical and symbolic presence.
